My client was looking for an eye-catching corporate identity to market these newly refurbished studio apartments, located in the West End of Edinburgh City Centre. The solution should be contemporary, whilst complementing the Georgian architecture.
The chosen design was a square, combining bold typography with rich browns, picking up on the colour of the traditional sandstone building.
It easily translates into other applications, including an outside brass plaque in order to follow the strict sign guidelines provided by The City of Edinburgh Council, interior signage and business cards.
